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DOORS CLOSE IN

If You Can't Sell Me On Why I Should Buy From You... Who WILL?

It’s time to master your message, write your site, & launch it to SELL—get my tried-and-true copywriting curriculum & templates developed specifically for creatives, entrepreneurs, & artsy-type founders like you ...

… revamped & ready to help you sell in 2023.

^^^ Because, ahem, no—your work does not, in fact, speak for itself.

If You Can't Sell

Me On Why I Should Buy From You... Who WILL?

It’s time to master your message, write your site, & launch it to SELL—get my tried-and-true copywriting curriculum & templates developed specifically for creatives, entrepreneurs, & artsy-type founders like you ...

… revamped & ready to help you sell in 2023.

^^^ Because, ahem, no—your work does not, in fact, speak for itself.

Listen.

At the end of the day, your website is your business’s only true* front porch on the Internet.

*AND THAT’S ON OWNED ASSETS, ZUCKS. ;)

No matter how noisy the marketplace gets,

WHICH way the economic wind blows,

or what level of algorithm-tetris is launching next week …

your website or shop is where your clients & customers make THE decision, credit card in hand.

And if you’re not putting a 🥂 convo cocktail in your guests’ hand & revving up an enjoyable happy-hour chit-chat sesh with a well-placed pitch attached …

… then they’re be-bopping to the next tab before

you can even ask what brought ‘em in.

I SAID WHAT I SAID.

Listen.

At the end of the day, your website is your business’s only true* front porch on the Internet.

*AND THAT’S ON OWNED ASSETS, ZUCKS. ;)

No matter how noisy the marketplace gets,

WHICH way the economic wind blows,

or what level of algorithm-tetris is launching next week …

your website or shop is where your clients & customers

make THE decision, credit card in hand.

And if you’re not putting a 🥂 convo cocktail in your guests’ hand & revving up an enjoyable happy-hour chit-chat sesh with a well-placed pitch attached …

… then they’re be-bopping to the next tab before

you can even ask what brought ‘em in.

I SAID WHAT I SAID.

The recipe for that seemingly elusive cocktail?

Well, assuming you have an offer people actually WANT, it’s simple:

01

A brand message so tight you could bounce a quarter off it because it’s sticky, memorable, & concise.

01

A brand message so tight you could bounce a quarter off it because it’s sticky, memorable, & concise.

02

Well-executed audience research that backs up your copy with data points, metrics, & real-world examples of how your people feel, think, & value your services or products.

03

A ship-shape value proposition (I call this your Onlyness Factor) that can't nobody claim but y-o-u.

04

Proven, sales psychology-based copy frameworks that prompt hands raised in the air ready to make your HoneyBook hum, Paypal purr, & Dubsado touchdown-dance. 💃

05

Alluring visuals that take on the message + conversion design, and are built to contain the copy (NOT the other way around) & get me from Point A... to Point B

Alluring visuals that take on the message + conversion design, and are built to contain the copy (NOT the other way around) & get me from Point A... to Point B

02

Well-executed audience research that backs up your copy with data points, metrics, & real-world examples of how your people feel, think, and value your services or products.

03

A ship-shape value proposition (I call this your Onlyness Factor) that can't nobody claim but y-o-u

04

Proven, sales psychology-based copy frameworks that prompt hands raised in the air ready to make your HoneyBook hum, Paypal purr, & Dubsado touchdown-dance. 💃

05

Alluring visuals that take on the message + conversion design, and are built to contain the copy (NOT the other way around) & get me from Point A... to Point B

After all that? It’s a traffic game, baby.


Bring on the eyeballs, we ready.

BUT. Let’s 🎶 start back at one.

More Specifically, at points #1-4 above.

The brand messaging &

copy-related ones.

Lean in for this...

More Specifically, at points #1-4 above.

The brand messaging &

copy-related ones.

Lean in for this...

Writing about your own business

—especially when you’re *so close* to your art—

is like trying to see the back of your hair.

It’s tough. I get it.

Writing isn’t easy for most people.


Writing about what you’re OBSESSED with?

Probably harder.

But you didn't choose the path you did

because it was ever going to be easy.

THING IS, there’s no one

(and I do mean no one)

cut out for the messaging job quite like you are.

Because no one knows your story, your vision, and your process like you. You’ve lived it. You breathe it. You eat entrepreneurship life for breakfast.

Cause there's difference

in a brand that's ready to stand out & SELL in 2023 ...

... and marketing that’s gonna fall as flat as my attempts to do the Gen Z middle part (I tried😑).

If you guessed it’s a visual delight 🥂champagne concoction of: 1 part drool-worthy website template design + 4 parts brand photos + a dash of gorgeous color palette ...

… you’d be wrong.

If you guessed it’s a visual delight 🥂champagne concoction of: 1 part drool-worthy website template design + 4 parts brand photos + a dash of gorgeous color palette ...

… you’d be wrong.

If you guessed it’s DMing & networking your way to a word-of-mouth reputation that has your schedule so packed you don’t even need a digital presence or a website ...

… you’d be wrong.

If you guessed it’s DMing & networking your way to a word-of-mouth reputation that has your schedule so packed you don’t even need a digital presence or a website ...

… you’d be wrong.

If you guessed it’s mastering reels, consistently posting 3 times per week, and building an organic social audience that salivates for your next post ...

… you’d be wrong.

If you guessed it’s mastering reels, consistently posting 3 times per week, and building an organic social audience that salivates for your next post ...

… you’d be wrong.

BECAUSE YEP, THESE THINGS HAVE A PLACE!

In fact, they must have a place.

BUT THEY'RE ONLY PART OF THE PRESCRIPTION.

You see, your brand visuals communicate a whopping 90% of your message.

See that little yellow sliver? That’s what I want to hone.


And get this—only about 20% of your website words are even read.

*according to Nielsen Norman Group analysis of 50,000 page views studied by computer scientists, psychologists, sociologists, engineers

That actually is WHY I’m obsessed with copywriting: because dang it, that 20% has.to.work, and work overtime.

But back to you—

You’re a smart cookie. 🍪

You get all that.

… But you can’t articulate your differentiation factor in a single line.


YOU know what you do is awesomesauce.


But pulling it out of your head

Dumbledore-style to spin into sales copy?

Yup.

Might as well be the living embodiment of a Roomba trapped in a corner … it’s shrug city. 🤷🏻‍♀️

… and #thestruggle has you certain you’re NOT the one for the copywriting job.


I mean, HOW👏🏼DOES👏🏼the same brain full ALL the lyrics, phrases, & words that Britney & Destiny’s Child sang in the 00s …


… clock in negative points for being able to string together a tight brand message & sales argument?


So in a sea of samsies, you start to feel the comparison game sneak up.

It’s like—

  • You know what you sound like. Your friends know what you sound like. And while that's how you WANT to come across online ... it just doesn't come out right.


  • Writing copy for yourself feels like learning a foreign language—you have NO idea what order to put things in, thus imposter syndrome has you second-guessing if you have any right to pitch yourself as an expert, an artist, or an authority.


  • You want to stand out, but are stuck feeling like you have to say it the same way as everyone else ... meaning you're basically choosing between sounding like a total freak or every other [insert-your-niche-here] out there.

Because when you stop to think about it,

THAT'S what's holding you back from making more sales—

(err, lack of these things.)

Ahhhh, copywriting.

The not-so-secret hat-trick in marketing

that actually gets wallets to open.

WHICH BEGS THE QUESTION:

Couldn't you just

outsource it?

Well, you could.

But here’s the thing:

✨Outsource fairy dust✨is fab, but it doesn’t work on EVERYTHING.


➡️➡️Bc after all, if you can’t sell me why I should work with you, Houston, we have a problem. ⬅️⬅️


And hey, most entrepreneurs you look up to? TONS of ‘em wrote their own copy for years before handing over the reins.


Once you couple CONFIDENCE in your own voice with ninja skills to write any copy you need to in a pinch on your own, you’ll be off to the races.

And the good news is, that’s my specialty.

HERE'S WHY

You'll want to diy this with a

🧚✏️️copy fairy godmother (moi) in your back pocket:

No. 01

We need to craft your unique Onlyness Factor and Brand Messaging Style Guide through my AW Brand Excavation Method and nix the comparison game for good.

No. 02

You need to-the-point, page-by-page copy blueprints in hand to see exactly what you need to do to model your about page, homepage, and "work with me" page, and👏move👏on

No. 03

All your efforts—social media, ads, word-of-mouth, email marketing—it ALL drives to one engine: your website. We have to get it measurably converting. I know how to do that.

What if

you could

>>> Learn the ropes with a nerdy conversion strategist and swipe the paint-by-number ✍️brand messaging, copy formulas & communications blueprints that make websites work ...


>>> Get a guide and mentor that speaks your creative language to simplify the strategy side of things in a way you understand ...


>>> Implement DIRECT feedback & guidance on TOP of your systematic, repeatable process …

The Results

You’d be able to reach the masses with MORE than aesthetic.

You'd be able to sell with your story & voice.

Control freak tendencies managed: handing off your copy to some stranger was gonna freak you out anyway.

Confidence in your stand-out-ability in a saturated industry—FINALLY you can explain why you’re different.

You'd have wannabe clients emailing “I feel like I know you!” after browsing your website.

Freedom to step off the marketing hamster wheel of stress and frustration—and get back to your craft.

This is where I slide into the room like Tom Cruise in Risky Business:

2 flutes of champagne in one hand 🥂 + laptop in the other—

I MEAN, super-casually enter.

Getting access to a copywriter & team that knows

YOUR industry like the back of her hand ...

... and has helped thousands other creatives, entrepreneurs,

& artsy-types bring home the bacon ...

Getting access to a copywriter & team that knows

YOUR industry like the back of her hand ...


... and has helped thousands other creatives, entrepreneurs, & artsy-types bring home the bacon ...

WAS IMPOSSIBLE WITHOUT

BENCH-WARMING THE WAITLIST—

—until now.

FRESHLY REVAMPED & READY TO HELP YOU SELL IN 2023,

GET YOUR GAME FACE ON FOR

The original brand messaging + copywriting curriculum and tried-&-true template suite developed specifically for creatives, entrepreneurs, & artsy-type founders like you.

from Ashlyn Carter of Ashlyn Writes

This process is the first & ONLY step-by-step, page-by-page system to confidently clarify your stand-out message, write your site, & launch it to SELL in 30, 60, or 90 days.

This process is the first & ONLY step-by-step, page-by-page system to confidently clarify your stand-out message, write your site, & launch it to SELL in 30, 60, or 90 days.

(Because you're the boss, not me.)

(Because you're the boss, not me.)

Trusted by:

By the end of my signature program,

you’ll be able to …

  • Be able to articulate EXACTLY why you’re different from anyone else, and sell me on it with magnetic brand positioning


  • Launch or re-launch a refreshed, clarified website, revving up the ground-zero, 24/7 sales engine of your business … where all those organic inquiry, social media post & ad pathways eventually lead


  • Accelerate your copywriting skills for the eleventy-billion other things you need to write any given week (pitches, emails, submissions, customer service responses), cutting all that writing time in half

What makes Copywriting for Creatives different?

Timeless

Strategies

I put old-school direct responses sales tricks to work for new-school kids like us. Learn proven marketing strategies for product AND service providers that in the end, create less work for you.

The Copy Bar Collective

Ready for bi-monthly live calls plus real-time feedback inside a private community? Done. I'm giving CfC students 6-months of access inside my ~revamped~ membership.

An Actual

END Goal

This isn't a nebulous copywriting course—work my 4, 8, or 12 week plan and by the end, you'll create 1) a Brand Messaging Style Guide and 2) launch a website that converts. << that's the practicum portion.

Conversion Measurement

Because no, aiming for "reduced bounce rate" doesn't necessarily correlate with conversion. Get the ~actual~ strategy behind copy + design installs that have led to multiple 5-figure, 6-figure, and even 7-figure launches.

Get the exact A-to-Z brand messaging + website copy method I developed after a decade in corporate marketing & servicing

100+ clients as the "OG copywriter in the creative space."

*my clients words, not mine

My team and I have used this exact system in our agency for years—

and now, I want to be YOUR accountability partner

so you can implement it in your own business.

ONLY a conversion copywriter & launch strategist who's generated millions (Yup.) in the exact SAME market you work in can tell you how to position your message

& what you need to type.

Get ready to get more leads,

more clients, and more compliments

on your website—like, all.the.time.

It’s time for …

👌 A clean, clear value prop

👌 Traffic-stopping sales copy

👌 Less hustled-out stress

👌 Sustainable marketing messaging

👌 Aaanndd a lil’ bit mo’ confidence surge

MEET THE REFRESHED

(LIKE I NO-JOKE SPENT ALL YEAR REFRESHING)

(LIKE I NO-JOKE SPENT ALL YEAR REFRESHING)

CURRICULUM FOR 2022

MODULE 01

The CfC Blueprint

Forget programs that forever warm the bench in your need-to-take course line-up: the point of CfC is to get you THROUGH CfC (bc that’s what you paid me for). Let's set up a system to do that. Map out your custom, step-by-step system to write your messaging and launch it out in the world. I’ll show you exactly how to lay a project plan that gets your next 30, 60, or 90 days in place. Plus, I’ve snuck writing hacks in each lesson, so you’ll start writing faster in YOUR brand’s voice after just a few short lessons. Guaranteed.

  • First up you’ll master WHAT ac-choo-ah-ly makes a mastered message & a conversion-ready site, so you can begin to see the persuasive, psychological levers we’ll need to pull on your finalized website.


  • Set your flight route with a 30-Day, 60-Day, AND 90-Day Messaging Re-Launch Project Blueprint, because I'm quarterback of #TeamFinishCourses—and I don't want this collecting digital dust. We’ll map out your whole messaging revamp timeline A-to-Z so you can crank this puppy out.


  • Understand my lens of the 4 Buying Styles—did you know you innately sell the same way YOU like to be sold to? We gotta check our blind spots & learn what copy hacks appeal to what buying style as we dig in.


  • Plus, get a primer on the AW Copy Banking Strategy (and how what to steal like ze artiste you are)—I PROMISE this is the kind of stuff that can make your next Instagram caption or FB ad an actual breeze to write.

MODULE 01

The CfC Blueprint

Forget programs that forever warm the bench in your need-to-take course line-up: the point of CfC is to get you THROUGH CfC (bc that’s what you paid me for). Let's set up a system to do that. Map out your custom, step-by-step system to write your messaging and launch it out in the world. I’ll show you exactly how to lay a project plan that gets your next 30, 60, or 90 days in place. Plus, I’ve snuck writing hacks in each lesson, so you’ll start writing faster in YOUR brand’s voice after just a few short lessons. Guaranteed.

  • First up you’ll master WHAT ac-choo-ah-ly makes a mastered message & a conversion-ready site, so you can begin to see the persuasive, psychological levers we’ll need to pull on your finalized website.


  • Set your flight route with a 30-Day, 60-Day, AND 90-Day Messaging Re-Launch Project Blueprint, because I'm quarterback of #TeamFinishCourses—and I don't want this collecting digital dust. We’ll map out your whole messaging revamp timeline A-to-Z so you can crank this puppy out.


  • Understand my lens of the 4 Buying Styles—did you know you innately sell the same way YOU like to be sold to? We gotta check our blind spots & learn what copy hacks appeal to what buying style as we dig in.


  • Plus, get a primer on the AW Copy Banking Strategy (and how what to steal like ze artiste you are)—I PROMISE this is the kind of stuff that can make your next Instagram caption or FB ad an actual breeze to write.

MODULE 02

How to Excavate Your Brand Message

After this module, you’ll see why client avatar lessons simply do NOT work when it comes to writing copy—instead, learn how to survey and research your audience like a pro.

  • Learn to put your ear to the ground with my popular Client/Customer Voice Hacking method—we’ll take that and populate your Research Rainbow with stacks on stacks of voice of customer data for copy swiping.


  • Dig into my signature AW Brand Excavation™ 6-step workflow, so you can begin to set your business branding apart from anything you see on the market & develop brand sound bites.


  • *taps mic* This thing on? It’s time for your The Brand Interview: Core Values, Mission, & More AND How to Define Your Brand Voice on Paper, where I’ll share with you swipe files and quick exercises to get this all defined.

MODULE 02

How to Excavate Your

Brand Message

After this module, you’ll see why client avatar lessons simply do NOT work when it comes to writing copy—instead, learn how to survey and research your audience like a pro.

  • Learn to put your ear to the ground with my popular Client/Customer Voice Hacking method—we’ll take that and populate your Research Rainbow with stacks on stacks of voice of customer data for copy swiping.


  • Dig into my signature AW Brand Excavation™ 6-step workflow, so you can begin to set your business branding apart from anything you see on the market & develop brand sound bites.


  • *taps mic* This thing on? It’s time for your The Brand Interview: Core Values, Mission, & More AND How to Define Your Brand Voice on Paper, where I’ll share with you swipe files and quick exercises to get this all defined.

MODULE 03

How to Build

Your Custom Brand Messaging Style Guide

Let’s codify the way you communicate: Here, you’ll build out the document that functions as the ~mood board~ & instruction manual for your brand's words. You’ll end this module with a complete guide containing your 3 go-to brand stories, elevator pitch, voice swipes, and more.

  • Discover How to Find Your Onlyness Factor (if you graduate from CfC and don't have this figured out, I haven't made my mark on your business, wink—this is the big kahuna, and my team and I are here to help you figure out your secret sauce). Get this right, and EVERYTHING will change. Psst—most students are obsessed with this part.

  • Then, you’ll deep dive into organizing the How to Find Your Keystone Brand Stories: you'll write effective, compelling stories that are powerful and persuasive, yet unmistakably you (remember we STARTED by listening to your AUDIENCE’s needs—that’s key).

  • With Good on Paper: Build Out Your Brand Messaging Style Guide, you’ll craft an irresistible brand “wardrobe” Write like you talk with this your finalized, custom Brand Messaging Style Guide. Whether it's just you or someone else in your business who helps write, everyone will be on the same messaging page from here on out—like, literally.

MODULE 03

How to Build Your Custom Brand Messaging Style Guide

Let’s codify the way you communicate: Here, you’ll build out the document that functions as the ~mood board~ & instruction manual for your brand's words. You’ll end this module with a complete guide containing your 3 go-to brand stories, elevator pitch, voice swipes, and more.

  • Discover How to Find Your Onlyness Factor (if you graduate from CfC and don't have this figured out, I haven't made my mark on your business, wink—this is the big kahuna, and my team and I are here to help you figure out your secret sauce). Get this right, and EVERYTHING will change. Psst—most students are obsessed with this part


  • Then, you’ll deep dive into organizing the How to Find Your Keystone Brand Stories: you'll write effective, compelling stories that are powerful and persuasive, yet unmistakably you (remember we STARTED by listening to your AUDIENCE’s needs—that’s key).

  • With Good on Paper: Build Out Your Brand Messaging Style Guide, you’ll craft an irresistible brand “wardrobe” Write like you talk with this your finalized, custom Brand Messaging Style Guide. Whether it's just you or someone else in your business who helps write, everyone will be on the same messaging page from here on out—like, literally.

MODULE 04

Packaging

Irresistible Offers Like a Copywriter

Be your own best copywriter—from naming things to getting that scroll-and-smile effect, you’ll learn to write irresistibly personality-packed copy. You'll leave this module with your hands nice and dirty as you get equipped with tools, processes, and more templates to speed up your copywriting process from here on out … because teaching you "how to fish" is my love language.

  • Pick the RIGHT offer page copy template (sales, services, services splash page, oh my) for your business as we work through Define Your Offers—this is the kind of stuff I typically ONLY talk through with paying 1-on-1, some of whom have paid me 5-figures for a single project … that turned around and made them a cool mil. ;).


  • Inside Hooks, Headlines, Bullets, & Big Ideas, you’ll get a tool + template avalanche to begin to plug-and-play your newfound bits of messaging.


  • Get results RIGHT away with your 35 Done-For-You Website Headline Templates and blueprint examples covering 10 different niches—tends to be a crowd fave—including:

  • You’ll grab a Copy Persuasion Checklist and Features & Benefits Checklist (duh, I have to talk about those), plus 4 Copywriting Power Plays to keep in mind whenever you’re writing.


  • You'll learn My Secret Theory Behind Testimonials That Don’t Convert, because there’s a big chance your testimonials aren’t helping your sales, and I want to help you fix them so they do. With my 3-Step Testimonial Blueprint, ready to rock-n-roll for the ol’ switcheroo with testimonials you already have on hand (it’s ok, I’ll show you how to edit them in a way that's totally legal & allowed—and tell you when to run it past your client/customer).

MODULE 04

Packaging Irresistible Offers Like a Copywriter

Be your own best copywriter—from naming things to getting that scroll-and-smile effect, you’ll learn to write irresistibly personality-packed copy. You'll leave this module with your hands nice and dirty as you get equipped with tools, processes, and more templates to speed up your copywriting process from here on out … because teaching you "how to fish" is my love language.

  • Pick the RIGHT offer page copy template (sales, services, services splash page, oh my) for your business as we work through Define Your Offers—this is the kind of stuff I typically ONLY talk through with paying 1-on-1, some of whom have paid me 5-figures for a single project … that turned around and made them a cool mil. ;).


  • Inside Hooks, Headlines, Bullets, & Big Ideas, you’ll get a tool + template avalanche to begin to plug-and-play your newfound bits of messaging.


  • Get results RIGHT away with your 35 Done-For-You Website Headline Templates and blueprint examples covering 10 different niches—tends to be a crowd fave—including:

  • You’ll grab a Copy Persuasion Checklist and Features & Benefits Checklist (duh, I have to talk about those), plus 4 Copywriting Power Plays to keep in mind whenever you’re writing.


  • You'll learn My Secret Theory Behind Testimonials That Don’t Convert, because there’s a big chance your testimonials aren’t helping your sales, and I want to help you fix them so they do. With my 3-Step Testimonial Blueprint, ready to rock-n-roll for the ol’ switcheroo with testimonials you already have on hand (it’s ok, I’ll show you how to edit them in a way that's totally legal & allowed—and tell you when to run it past your client/customer).

MODULE 05

Edit, Install, + Keep it Up for Sales Success

Here's the mistake MOST creative entrepreneurs make when DIY'ing their copy: they don't know how to measure conversion. And no, I'm not talking reduced bounce rate. <<< that ain't it. Cap off your skills knowing how to edit, install your copy, and MEASURE what's working (and what isn't) on your ~freshly launched~ website.

  • Clean up your copy with my tight Step-by-Step Editing Checklist (it turns green when you’re ready to install!), and follow my wireframe for each landing page.


  • See How to Pick a Design & Install for Conversion—with an over-the-shoulder tutorial watching me install copy in a website template, you’ll see EXACTLY how to a) work with a designer, b) play with a template, or c) DIY the design so your copy shines, but more importantly, CONVERTS into sales.


  • With the Beauty & Brains: How to Measure & Test lesson, you’ll understand measurement, heatmap, and testing strategies to see if things are converting to sales on your website (after all, you can win back that CfC investment stat).

MODULE 05

Edit, Install, + Keep it Up for Sales Success

Here's the mistake MOST creative entrepreneurs make when DIY'ing their copy: they don't know how to measure conversion. And no, I'm not talking reduced bounce rate. <<< that ain't it. Cap off your skills knowing how to edit, install your copy, and MEASURE what's working (and what isn't) on your ~freshly launched~ website.

  • Clean up your copy with my tight Step-by-Step Editing Checklist (it turns green when you’re ready to install!), and follow my wireframe for each landing page.


  • See How to Pick a Design & Install for Conversion—with an over-the-shoulder tutorial watching me install copy in a website template, you’ll see EXACTLY how to a) work with a designer, b) play with a template, or c) DIY the design so your copy shines, but more importantly, CONVERTS into sales.


  • With the Beauty & Brains: How to Measure & Test lesson, you’ll understand measurement, heatmap, and testing strategies to see if things are converting to sales on your website (after all, you can win back that CfC investment stat).

AND TO MAKE SURE YOU'RE SUPPORTED ...

GET INSTANT ACCESS TO:

16 lesson videos, all ready for a The Crown-is-back-on-Netflix worthy binge watching fest

77+ pages of downloads of actionable, printable blueprints, templates, and swipes insights

Audio files for all 16 core lessons, so you can sub out your podcast-addiction (and get through the curriculum quicker)

Access to our private community, to bounce ideas off like-minded creatives before publishing your words across the internet

7 plug-and-play, done-for-you conversion copywriting website formulas, so you can structure the website wireframe of your dreams

More than 39 resources: my personal Rolodex of go-to’s so you can grow this thing, including discounts to pro-website templates just waiting for your new words

bite sized trainings

01

01

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More than 1,700 have trusted me with this system

Here’s what they have to say

Sarah Patro

OWNER AT MODERN MAKER STAMPS

"SINCE CFC, MY BUSINESS HAS CONFIDENTLY GROWN IN SIZE & MY SALES INCREASED YEAR-OVER-YEAR BY 50%"

"I didn't actually know what I was doing when it came to copywriting—or more accurately what copywriting was at all!


Once I learned what copywriting was, I realized it was a piece of the puzzle I didn't even know I was missing. A key to connection to customers in a "hello, I am a real person who would love to help!" kind of way. CfC has given me so many tools that have improved my business.

Kondwani Musonda

Brand Strategist &

Squarespace Web Designer

"Given the chance in another lifetime, I would still invest in CfC all over again. IT changed the course of my business."

"Copywriting was that very enormous elephant in the room that I had no intention of addressing simply because I was afraid to learn more about it. But I fell in love with Ashlyn's way of teaching—her YouTube videos made me excited about writing and elevating my business. I took a leap of faith, and I'm glad that I did. They say it takes a village to raise a child. Well, in this case, it takes a community—Ashlyn & the CfC community—to whip a business into shape! The messaging guide I made in CfC has turned out to be the most important document I refer to in my business.


I was afraid to write copy, but now I enjoy every bit of it—and it's given me the upper hand when working with clients on their web design.”

Kondwani Musonda

Brand Strategist &

Squarespace Web Designer

Emily Knotts

OWNER AT CRISP HOME INTERIORS

"CFC TRIPLED MY BOOKINGS THE FIRST MONTH WE LAUNCHED THE NEW COPY!"

Truth: I knew Ashlyn was good; but I NEVER in a million years thought I would be able to say this. UNREAL! My husband (who sweetly does my taxes every month), came to me one night and said, 'What's different? something changed because your numbers are sky high!' Just a little, CFC action. :) The thought of selling ANYTHING used to scare me, but with Ashlyn's method, I've learned to view sales as an exchange of value where I'm just helping to solve a problem. It's a mindset shift that changed everything!"

Carina Lawson

OWNER & FOUNDER AT PONDERLILY

"ASHLYN IS THE FAIRY-GODMOTHER OF COPYWRITING. THIS IS THE ONLY COPYWRITING COURSE YOU NEED TO LEARN TO WRITE FOR YOUR BUSINESS LIKE A BOSS AND MAKE BANK."

"I thought I could never write my own copy because I wasn't formally trained as a copywriter—I also had NO idea how to add personality. English is also my second language so I spent a long time editing my copy to make sure it was grammatically correct. If Ashlyn's YouTube videos are SO packed with value that I actually write an entire page of notes, I couldn't imagine what I'd get for a paid course.


"With CfC, my customer survey response rate increased by 191%. Yup, you read that right. I developed 4 new products as a result of the feedback I received AND I know exactly what my customers expect from my company."

Carina Lawson

OWNER & FOUNDER AT PONDERLILY

Choose

when...

  • It feels like your business is "missing something," ... but you can't figure out what it is ... ? 🔮


  • You need to be completely confident in your own voice, so you can write any copy that you need—WITHOUT a copywriter price tag every stinkin’ time.


  • You're *OVER* fluffy, empty-promise programs. You've thought "Argh! Stop telling me WHY and show me HOW" before. <<< game on, sis.


  • "My corporate talk is officially gone!" ⬅⬅ would be ~real~ nice to say.


  • Red flag clients have you raising your eyebrows—whyyy aren't the organic, dreamboat inquiries reaching out??


  • You're OVER the marketing hustle. You need your website & copy to do the heavy-lifting with sales, so you can focus on your craft … and then log off at the end of the day.

More than 1,700 have trusted me with this system

Here’s what they

have to say

AY, YO—WEBSITE CHECK:

WELCOME INSIDE

My 7-page Website Copy Template Collection

Writing copy for your business shouldn't take (Sandlot Style) FOR-EH-VER. Kiss the blinking cursor au revoir with access to the CfC Website Copy Google Docs 7-Page Template Collection—Follow the paint-by-number approach to taking all you've done and copy/pasting into my proven formulas, while also making it impossible to spot that you used a template.

01

The Homepage Copy Template

This is easier than you dreamed: get a website welcome mat message that gives your users an unforgettable experience. There's a tried-and-true homepage formula that can help your site bubble up in search ... and steer your people to the next right step.

  • This simple 11-point homepage framework in Google Doc format (easy to print, if you'd rather that format) could change the way your website converts—forever. Implement it to make sure your website branding starts out full of heart … and then guides them towards your money-maker pages.


  • More than 30 real-life examples from actual AW clients & students, so you can see how people just like you have positioned their homepage—plus, industry-specific variations for:

  • Cap it off with the 15-Minute Homepage Audit—because you shouldn’t have to start from scratch with copy OR design: let’s just see what needs to be tweaked to ramp up your conversions.

TEMPLATE 01

The Homepage Copy Template

This is easier than you dreamed: get a website welcome mat message that gives your users an unforgettable experience. There's a tried-and-true homepage formula that can help your site bubble up in search ... and steer your people to the next right step.

  • This simple 11-point homepage framework in Google Doc format (easy to print, if you'd rather that format) could change the way your website converts—forever. Implement it to make sure your website branding starts out full of heart … and then guides them towards your money-maker pages.


  • More than 30 real-life examples from actual AW clients & students, so you can see how people just like you have positioned their homepage—plus, industry-specific variations for:

  • Cap it off with the 15-Minute Homepage Audit—because you shouldn’t have to start from scratch with copy OR design: let’s just see what needs to be tweaked to ramp up your conversions.

02

The About Page Copy Template

"Hi, I'm ____, and when I'm not mentoring ____, most days you'll find me ______ ... " << The days kicking off your about page copy like this are donezo. :) You've got more personality than that—I'll prove it to you.

  • A digital 10 Steps to a Professional Bio Sketchbook, so you can gather everything you need about your bio and follow of few steps of my signature Client Voice Hacking process to get in the ~mood~ to have your dreamboat clients and customers drooling.


  • Access to the How to Explain What You Do: Elevator Pitch Template & Guide, a tool to automatically help you explain what you do for a living.


  • The plug-and-play A.R.T.I.S.T. About Page Template in Google Doc format (easy to print, if you'd rather that format) to walk you in-depth through writing EVERY one of the 6 sections your page must include, so it has the (professional) intimacy that makes people want to work with you.


  • Get loads of swipe file ideas for adding personality on your about page with more than 20 real-life examples from actual AW clients & students, so you can see how people just like you have positioned their homepage—plus, industry-specific variations for:

TEMPLATE 02

The About Page Copy Template

"Hi, I'm ____, and when I'm not mentoring ____, most days you'll find me ______ ... " << The days kicking off your about page copy like this are donezo. :) You've got more personality than that—I'll prove it to you.

  • A digital 10 Steps to a Professional Bio Sketchbook, so you can gather everything you need about your bio and follow of few steps of my signature Client Voice Hacking process to get in the ~mood~ to have your dreamboat clients and customers drooling.


  • Access to the How to Explain What You Do: Elevator Pitch Template & Guide, a tool to automatically help you explain what you do for a living.


  • The plug-and-play A.R.T.I.S.T. About Page Template in Google Doc format (easy to print, if you'd rather that format) to walk you in-depth through writing EVERY one of the 6 sections your page must include, so it has the (professional) intimacy that makes people want to work with you.


  • Get loads of swipe file ideas for adding personality on your about page with more than 20 real-life examples from actual AW clients & students, so you can see how people just like you have positioned their homepage—plus, industry-specific variations for:

03

The Sweet 16 Services Page Copy Template

Work with me, pricing, or "investment page"—I don't care what you call it, I care that it WORKS. This is my proven 16-point framework ensured to play to all 4 of the buying styles we walked through in Module 1.

  • Hone in on all the pieces of your offer with your digital Sales Page Sketchbook, where you’ll see straight up, the spot to populate info from your Client & Customer Voice Hacking, what your audience needs to see here to be convinced to buy.


  • The money-maker Services Page Party Start Copy Generator, that WRITES YOUR COPY for you (at least a dang solid first draft), based off of what you told me in your Sketchbook, badabang badaboom.


  • The plug-and-play Sweet 16 Services Page Template in Google Doc format (easy to print, if you'd rather that format) to walk you in-depth through writing EVERY one of the 16 sections your page must include, again with 30+ examples and industry-specific variations for:

  • As a bonus, I’m handing over the Services Splash Page template: you likely have a tier or range of price points to work with you, so I’ll set you up with the copy template that helps your audience self-select into the funnel that’s right for them.

TEMPLATE 03

The Sweet 16 Services Page Copy Template

Work with me, pricing, or "investment page"—I don't care what you call it, I care that it WORKS. This is my proven 16-point framework ensured to play to all 4 of the buying styles we walked through in Module 1.

  • Hone in on all the pieces of your offer with your digital Sales Page Sketchbook, where you’ll see straight up, the spot to populate info from your Client & Customer Voice Hacking, what your audience needs to see here to be convinced to buy.


  • The money-maker Services Page Party Start Copy Generator, that WRITES YOUR COPY for you (at least a dang solid first draft), based off of what you told me in your Sketchbook, badabang badaboom.


  • The plug-and-play Sweet 16 Services Page Template in Google Doc format (easy to print, if you'd rather that format) to walk you in-depth through writing EVERY one of the 16 sections your page must include, again with 30+ examples and industry-specific variations for:

  • As a bonus, I’m handing over the Services Splash Page template: you likely have a tier or range of price points to work with you, so I’ll set you up with the copy template that helps your audience self-select into the funnel that’s right for them.

04

The Sweet 16 Sales Page Copy Template

It’s The Copy Bar shop #1 seller for a reason. ;) If you’ve got an offer, course, mastermind, or workshop up your sleeve, meet your new BFF for ALL future launches.

  • A digital Sales Page Sketchbook, so you can gather everything you need about your offer and follow of few steps of my signature Client Voice Hacking process to get in the ~mood~ to have your dreamboat customers drooling. I'll show you the quick-and-dirty tips you need to do to get this page's copy up and running right away


  • Instant access to the Sales Page Primer Party Starter Copy Generator, a tool to automatically drum up HUNDREDS of combos of sales copy prompts (please note, this template works BEST if you already have the Client/Customer Voice Hacking research in hand—which you handle in Module 2).


  • The plug-and-play 27-page Sweet 16 Sales Page™ and Services Page Template in Google Doc format (easy to print, if you'd rather that format) to walk you in-depth through writing EVERY one of the 16 sections your page must include. Accordian it out for a 5000 word sales page, or tighten it up for a $27 offer, it’s your call.


  • Plus, the BONUS 15-Min. Sales Page Assessment—once your page is installed, make sure you pass the test.

TEMPLATE 04

The Sweet 16 Sales Page Copy Template

It’s The Copy Bar shop #1 seller for a reason. ;) If you’ve got an offer, course, mastermind, or workshop up your sleeve, meet your new BFF for ALL future launches.

  • A digital Sales Page Sketchbook, so you can gather everything you need about your offer and follow of few steps of my signature Client Voice Hacking process to get in the ~mood~ to have your dreamboat customers drooling. I'll show you the quick-and-dirty tips you need to do to get this page's copy up and running right away


  • Instant access to the Sales Page Primer Party Starter Copy Generator, a tool to automatically drum up HUNDREDS of combos of sales copy prompts (please note, this template works BEST if you already have the Client/Customer Voice Hacking research in hand—which you handle in Module 2).


  • The plug-and-play 27-page Sweet 16 Sales Page™ and Services Page Template in Google Doc format (easy to print, if you'd rather that format) to walk you in-depth through writing EVERY one of the 16 sections your page must include. Accordian it out for a 5000 word sales page, or tighten it up for a $27 offer, it’s your call.


  • Plus, the BONUS 15-Min. Sales Page Assessment—once your page is installed, make sure you pass the test.

05

The Contact Page Copy Template

Don't leave thousands of dollars on the table because people can’t get in touch with you easily—use my contact page blueprint to get your reader to take the action you want them to take.

  • To Form or Not To Form: This breezy overview will help you understand how to use a form well on your contact page, because if it’s hurting your conversion rate, we gots to fix that.


  • Next, tick out your contact page with my 5-part Contact Page Blueprint in Google Doc format (easy to print, if you'd rather that format)—I have sassy opinions from years as a publicist trying to get in touch with artists, journalists, outlets, and spokespersons, so I’m going to make sure you’ve dummy-proofed this page for everyone who wants to talk to you.


  • The FAQ Swipe File will round out your customer service section with ready-to-go copy templates for what your people can expect.

TEMPLATE 05

The Contact Page Copy Template

Don't leave thousands of dollars on the table because people can’t get in touch with you easily—use my contact page blueprint to get your reader to take the action you want them to take.

  • To Form or Not To Form: This breezy overview will help you understand how to use a form well on your contact page, because if it’s hurting your conversion rate, we gots to fix that.


  • Next, tick out your contact page with my 5-part Contact Page Blueprint in Google Doc format (easy to print, if you'd rather that format)—I have sassy opinions from years as a publicist trying to get in touch with artists, journalists, outlets, and spokespersons, so I’m going to make sure you’ve dummy-proofed this page for everyone who wants to talk to you.


  • The FAQ Swipe File will round out your customer service section with ready-to-go copy templates for what your people can expect.

06

The Opt-in Page Copy Template

Let's talk about How to Write a High-Converting Landing Page that gets someone to sign up for your webinar, sign up for your email list, send you free makeup samples, etc. (just kidding about the last one—but that'd be fantastic, right?)

  • Get a breakdown of what needs to be on this page that you can use whenever you’re stuck on building out your FG Funnels, Clickfunnels design, or Leadpages template. Whether you’re sending cold traffic or warm here, I’ve got copy prompts that you can use to load up your blueprint.


  • Gather copy inspo with examples covering a variety of niches so you’re left inspired & amped up to get a freebie offer out in the world.

TEMPLATE 06

The Opt-in Page Copy Template

Let's talk about How to Write a High-Converting Landing Page that gets someone to sign up for your webinar, sign up for your email list, send you free makeup samples, etc. (just kidding about the last one—but that'd be fantastic, right?)

  • Get a breakdown of what needs to be on this page that you can use whenever you’re stuck on building out your FG Funnels, Clickfunnels design, or Leadpages template. Whether you’re sending cold traffic or warm here, I’ve got copy prompts that you can use to load up your blueprint.


  • Gather copy inspo with examples covering a variety of niches so you’re left inspired & amped up to get a freebie offer out in the world.

07

The Thank You Page

Copy Template

Pet peeve: don’t get me to buy something or opt-in for something … and drop me off on a blah thank you page. This is a vulnerable spot in the funnel, where YOU have the opportunity to love on your people and convince them they made the right move!

  • Snag the 411 on making this page a safe place to celebrate the decision and win your client or customer just made


  • Watch me install copy from the template in an over-the-shoulder design tutorial, so you’re not at a loss when plugging your new blueprint copy into a TY page template.

TEMPLATE 07

The Thank You Page Copy Template

Pet peeve: don’t get me to buy something or opt-in for something … and drop me off on a blah thank you page. This is a vulnerable spot in the funnel, where YOU have the opportunity to love on your people and convince them they made the right move!

  • Snag the 411 on making this page a safe place to celebrate the decision and win your client or customer just made


  • Watch me install copy from the template in an over-the-shoulder design tutorial, so you’re not at a loss when plugging your new blueprint copy into a TY page template.

After 5 years of running this program to hundreds of students,

I’ve heard pretty much every question/fear/excuse in the book ...

So I built out a pretty sweet bank of bonuses to help you get over the hump & get down to business.

After 5 years of running this program to hundreds of students, I’ve heard pretty much every question/fear/excuse in the book ...

So I built out a pretty sweet bank of bonuses to help you get over the hump & get down to business.
















“Can Ashlyn look at this? I need accountability."

BONUS #1: The Copy Bar Collective FREE 6-month membership

bonus included for all payment levels

  • Access to TCBC Community inside for feedback and encouragement—you should never feel like you have to hit “publish” again on something without having someone check your blindspots. My time and I have reserved hours every week where we’re in the group blocking, tackling, and cheering you on.


  • Bi-monthly over-the-shoulder live audits with Ashlyn to watch her work her magic and help your own copy sparkle.


  • Quarterly “Ask Me Anything” hangout calls with Ashlyn and TCBC Community.

“No one comes to my website anyway.”

BONUS #2: What, Like It's Hard: Your Weekend Warrior SEO Bootcamp

BONUS INCLUDED FOR ALL PAYMENT LEVELS

  • Rev up your website (& blogs) to bubble up in search engines, starting a long-term traffic investment strategy to get eyeballs on your landing pages.


  • See a breakdown of the alphabet soup that is SEO writing, so you know what the Google gods pay attention to, and what doesn’t matter with the 2021 Google algorithm update.
















“No one comes to my website anyway.”

Bonus #2: What, Like It's Hard: Your Weekend Warrior SEO Bootcamp

  • Rev up your website (& blogs) to bubble up in search engines, starting a long-term traffic investment strategy to get eyeballs on your landing pages.


  • See a breakdown of the alphabet soup that is SEO writing, so you know what the Google gods pay attention to, and what doesn’t matter with the 2021 Google algorithm update.
















"I don't have time to do this."

BONUS #5: CfC in a Snap Fast-Track Checklist PDF

BONUS INCLUDED FOR ALL PAYMENT LEVELS

  • Ok, I get it. 30 days—the fastest plan—may be too long when you have been trying to launch your website since … I don’t know … 2019. That’s why I created a quick-start outline to get you through the content’s high points.


  • Whether you fall behind on your plan or grab CfC because your website designer is pinging you for content you STILL don't have, grab the Cliff Notes version to turn things in FAST—then go back & fill in the gaps.
















“Will this help me write email copy?”

Bonus #3: Email Enters the Chat: Over-the-Shoulder Writing Tutorial

  • Watch me take the tools you made in CfC and populate 2 email templates: a newsletter & a sales email. You’ll virtually sit with me in my office as I write a newsletter with my P.A.S.C.A.L. formula and one of my go-to sales email templates.


  • Then, go spend $100 in the form of a voucher to The Copy Bar template shop on the type of emails specific to YOUR business (Launch emails, welcome sequence, abandon cart, whatever you need).

“I’ve been burned by overspending

on education before."

BONUS #4: Make-It-Back STAT: The Copy & Conversion Calculator

BONUS INCLUDED FOR ALL PAYMENT LEVELS

  • Set proper expectations for your copy (from email campaigns to landing pages or sales pages) so you can see how many eyeballs you need to land on your offer—and make back your CfC investment.


  • Get a breakdown of the pages of your website and pieces of your funnel, and an approximation of the conversion rates for each.
















“I’ve been burned by overspending on education before."

Bonus #4: Make-It-Back STAT: The Copy & Conversion Calculator

  • Set proper expectations for your copy (from email campaigns to landing pages or sales pages) so you can see how many eyeballs you need to land on your offer—and make back your CfC investment.


  • Get a breakdown of the pages of your website and pieces of your funnel, and an approximation of the conversion rates for each.
















“Will this help me write email copy?”

BONUS #5: Email Enters the Chat: Over-the-Shoulder Writing Tutorial

BONUS INCLUDED FOR FULL & 6-MO. PAY ONLY

  • Ok, watch me take the tools you made in CfC and populate 2 email templates: a newsletter & a sales email. You’ll virtually sit with me in my office as I write a newsletter with my P.A.S.C.A.L. formula and one of my go-to sales email templates.


  • When, go spend $100 in the form of a voucher to The Copy Bar template shop on the type of emails specific to YOUR business (Launch emails, welcome sequence, abandon cart, whatever you need).

  • Ok, watch me take the tools you made in CfC and populate 2 email templates: a newsletter & a sales email. You’ll virtually sit with me in my office as I write a newsletter with my P.A.S.C.A.L. formula and one of my go-to sales email templates.


  • When, go spend $100 in the form of a voucher to The Copy Bar template shop on the type of emails specific to YOUR business (Launch emails, welcome sequence, abandon cart, whatever you need).

Curious About...

WHAT'S INSIDE

See how CFC workS

Sneak Peek

YOUR WEB COPY TEMPLATES

3 Email Copy Templates

# OF TEMPLATES

  • 1 sales-driven email

  • 1 TK

  • 1 TK

SPECS

  • Packed with voicey, party-starter copy

  • How-to video

  • Customizeable for service providers OR e-commerce businesses

1 AI Copy Training Template

# OF TEMPLATES

  • 1 AI copywriting tutorial + prompt

     

  • 3-5 copy/pasteable prompts for ChatGP

SPECS

  • How-to video for over-the-shoulder support

  • Customizeable for service providers OR e-commerce businesses

  • Full-set of getting started videos + roadmap for those new to ChatGPT

1 Sticky Notes Copy Newsletter

# OF TEMPLATES

  • 1 AI copywriting tutorial + prompt

     

  • 3-5 copy/pasteable prompts for ChatGPT

SPECS

  • Packed with voicey, party-starter copy

  • How-to video

  • Customizeable for service providers OR e-commerce businesses

You shouldn't ever feel frustrated, alone, or silly writing words that communicate your brand & creative business to the world.

Nope. Negative, Ghost Rider.

And that's why I made

UNLIKE OUTSOURCING OPTIONS or other programs:

  • Brand messaging & hooks are my specialty—we're not slapping lipstick on a pig, we're tearing things down to the studs to fix the root of copy probs


  • I don't let you get away with outsourcing the psychology of sales, which is what happens if you simply pay someone else to do this


  • You have👏🏼got👏🏼to be good enough to be dangerous at copywriting. This should be one of the latter things you hand-off to a contractor.


  • Yes, web copy is the practicum portion of CfC, but you won't just get website tips—but copy + sales expertise that translates to your whole business.


  • You won't be in over your head—I break things waaayyyyyy down. Read the testimonials, a lot of my students talk about this.


  • You won't have to squint at some whiteboard to make out my copy formulas—I WANT to hand them over, and that's what I do inside CfC. This is my sales copy proprietary intel, on a platter, for you.


  • You won't be shamed for feeling like you're a bad writer. I guaran-dang-tee you I’ve seen worse. Like …..... I promise I have.


  • You won't just see automated posts in our private community and a teacher who never shows up—my team and I are actually inside chatting during session


  • You won't worry that I can't truly relate to your field as a creative, artist, maker, wedding industry pro, or coach—that’s who I am at my core.


  • You won't enroll in one of those courses that makes a lot of promises but never *really* delivers. As long as you promise me you'll pipe up when you have issues or get stuck, we can fix that.

And that's why I made

UNLIKE OUTSOURCING OPTIONS or other programs:

  • Brand messaging & hooks are my specialty—we're not slapping lipstick on a pig, we're tearing things down to the studs to fix the root of copy probs


  • I don't let you get away with outsourcing the psychology of sales, which is what happens if you simply pay someone else to do this


  • You have👏🏼got👏🏼to be good enough to be dangerous at copywriting. This should be one of the latter things you hand-off to a contractor.


  • Yes, web copy is the practicum portion of CfC, but you won't just get website tips—but copy + sales expertise that translates to your whole business.


  • You won't be in over your head—I break things waaayyyyyy down. Read the testimonials, a lot of my students talk about this.


  • You won't have to squint at some whiteboard to make out my copy formulas—I WANT to hand them over, and that's what I do inside CfC. This is my sales copy proprietary intel, on a platter, for you.


  • You won't be shamed for feeling like you're a bad writer. I guaran-dang-tee you I’ve seen worse. Like …..... I promise I have.


  • You won't just see automated posts in our private community and a teacher who never shows up—my team and I are actually inside chatting during session


  • You won't worry that I can't truly relate to your field as a creative, artist, maker, wedding industry pro, or coach—that’s who I am at my core.


  • You won't enroll in one of those courses that makes a lot of promises but never *really* delivers. As long as you promise me you'll pipe up when you have issues or get stuck, we can fix that.

You’ll get the thing I’m

most proud of in my career

Seriously, the Copywriting for Creatives curriculum is *the thing* I have worked hardest to build.

It’s the crown jewel in my professional repertoire, and revamping & relaunching it—after five [pinch me] years of teaching this methodology—has been the highlight of my year.


I’m so excited to get it into your hands—and help you on your way to more sales, more growth, less stress, & more freedom in your creative business.

Kayla Brint

PHOTOGRAPHER & EDUCATOR

"CfC … gave me the tools to write my website … and this made my work as a designer more impactful. I hear all the time from clients who are signing on that they were so impressed by my website, and how organized everything is."

"The scope of my services was overwhelmingly broad. I wasn’t completely clear on how to present my offers concisely—or in a way in which they truly spoke to the people who I wanted to serve. I had already gotten so much value from Ashlyn through all her free content … so signing on to CfC was a total no-brainer


“CfC helped me uncover a passion for writing that I had forgotten for years. Suddenly I the task of writing for my business became an art. Writing copy is now something I look forward to every day. Booking voice hacking interviews and getting clients from them (even though they were pitch-free) was such a win! CfC made writing faster for my business. It gave me the foundation and all the pro-level secrets to make my business stand out from the rest."

"Ashlyn seriously has a gift for breaking it all the way down for those of us that struggle with writing. And not just write copy, but copy that expresses the heart of my brand!"

I'm not naturally a writer, so I struggled to find the words to express my brand. The course has been amazing! I have a better voice to speak directly to my target client in my website and marketing materials. I've strengthened my brand with copy that separates me from my competition and allows me to connect with my target client.

Michelle Gainey

LUXURY WEDDING DESIGNE

R AT LEMIGA EVENTS

"Ashlyn seriously has a gift for breaking it all the way down for those of us that struggle with writing. And not just write copy, but copy that expresses the heart of my brand!"

I'm not naturally a writer, so I struggled to find the words to express my brand. The course has been amazing! I have a better voice to speak directly to my target client in my website and marketing materials. I've strengthened my brand with copy that separates me from my competition and allows me to connect with my target client.

Mariana Durst

PHOTOGRAPHER & EDUCATOR

“CfC … gave me the tools to write my website … I hear all the time from clients who are signing on that they were so impressed by my website, and how organized everything is.”

“The scope of my services was overwhelmingly broad. I wasn’t completely clear on how to present my offers concisely—or in a way in which they truly spoke to the people who I wanted to serve. I had already gotten so much value from Ashlyn through all her free content … so signing on to CfC was a total no-brainer.


“CfC helped me uncover a passion for writing that I had forgotten for years. Suddenly I the task of writing for my business became an art—writing copy is now something I look forward to every day. Booking voice hacking interviews and getting clients from them (even though they were pitch-free) was such a win. CfC made writing faster for my business. It gave me the foundation and all the pro-level secrets to make my business stand out from the rest.”


"We sold 75 seats in 12 hours because of the sales page I wrote through her course. (WHAT?! I still pinch myself!) She was like my copy-fairy-godmother in my back pocket!"

"Before CFC, I felt lost in a sea of voices. I didn't sound like "me", I sounded like everyone else. I knew I needed to step back & figure out HOW to say what I wanted to say—I needed Ashlyn's straight-to-the-point truths about copy & why not ask the wizard herself?!


Who else gets creative entrepreneurs like Ashlyn?! NO one. She knew the questions I needed to ask to speak the language of my audience & the formulas to use to drive the point home!

Kat Schmoyer

CREATOR OF CREATIVE@HEART

"We sold 75 seats in 12 hours because of the sales page I wrote through her course. (WHAT?! I still pinch myself!) She was like my copy-fairy-godmother in my back pocket!"

"Before CFC, I felt lost in a sea of voices. I didn't sound like "me", I sounded like everyone else. I knew I needed to step back & figure out HOW to say what I wanted to say—I needed Ashlyn's straight-to-the-point truths about copy & why not ask the wizard herself?!


Who else gets creative entrepreneurs like Ashlyn?! NO one. She knew the questions I needed to ask to speak the language of my audience & the formulas to use to drive the point home!

Right now, if you're like most small business owners, you probably spend 20% of your

marketing efforts on strategies that generate the lion's share of your income

(it's Pareto's principal at play).


Which means around 80% of your time is ~likely~ being put towards

random marketing STUFF that isn't quite making a dent.

Right now, if you're like most small business owners, you probably spend 20% of your marketing efforts on strategies that generate the lion's share of your income (it's Pareto's principal at play).


Which means around 80% of your time is ~likely~ being put towards random marketing STUFF that isn't quite making a dent.

But ... what if you flipped the script?

But ... what if you flipped the script?

What if for a few weeks, you spent 80% of your marketing time crafting a *crystal* clear message that👏was 👏set 👏apart in your niche?


What if you then translated that to a clear, easy-to-understand website experience to be a 24/7 self-promotion & sales ninja?

YOU'D BE YOUR OWN BEST COPYWRITER & MARKETER.

DIAL IN SMARTER, SUSTAINABLE MARKETING

CONFIDENTLY WRITE WHAT PEOPLE WANT TO READ

DEVELOP AN ONLYNESS FACTOR & STAND OUT

PITCH YOUR BRAND WITHOUT SOUNDING TACKY/SLEEZY

BRIDGE THE GAP BETWEEN YOU & YOUR AUDIENCE

SEAL THE DEAL WITH

DREAMBOAT, PAYING CLIENTS

DIAL IN SMARTER, SUSTAINABLE MARKETING

CONFIDENTLY WRITE WHAT PEOPLE WANT TO READ

DEVELOP AN ONLYNESS FACTOR & STAND OUT

PITCH YOUR BRAND WITHOUT SOUNDING TACKY/SLEEZY

BRIDGE THE GAP BETWEEN YOU & YOUR AUDIENCE

SEAL THE DEAL WITH

DREAMBOAT, PAYING CLIENTS

And the total value of all that?

TOTAL VALUE OF ALL THAT? $9,961.


But I know that price—OR heck, a single $1,000+ price-tagged service

from a copywriter that knows what he or she's doing—may not be in the cards.


I also know you're fighting for your creative dreams

in an economy like none of us have seen before.


So I've packed MORE in than ever with this refresh,

revamped the coaching portion membership,

and pulled the public payment plan down

lower than ever before for this much stuff.


INSTEAD OF A FOUR- OR FIVE-FIGURE PRICE TAG,

YOU CAN GET STARTED TODAY

for 1 payment of

$997

Times are weird, so choose what suits your cashflow right now: $197 for 6 months, or, pay in full and save. Whatever fits best for you and your budget.

Total Value: $10,058

6 payments of

$197

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template

(valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

Access to the resource vault & 5 years of past call recordings (valued at $2,000)


BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325)


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)


BONUS: Email Enters the Chat Training (valued at $225)


BONUS: $100 voucher to The Copy Bar shop

Total Value: $10,304

1-time payment of

$997

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template

(valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

Access to the resource vault & 5 years of past call recordings (valued at $2,000)


BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325)


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)


BONUS: Email Enters the Chat Training (valued at $225)


BONUS: $100 voucher to The Copy Bar shop


BONUS: Industry Index Copy Swipes (Swipe File) (valued at $197)


BONUS: 32 Product Description Templates (valued at $49)

Savings of at least $165

Total Value: $10,304

1-time payment of

$997

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template

(valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

Access to the resource vault & 5 years of past call recordings (valued at $2,000)


BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325)


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)


BONUS: Email Enters the Chat Training (valued at $225)


BONUS: $100 voucher to The Copy Bar shop


BONUS: Industry Index Copy Swipes (Swipe File) (valued at $197)


BONUS: 32 Product Description Templates (valued at $49)

Savings of at least $165

Total Value: $9,764

6 payments of

$197

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template (valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325, released 1/15/2022)


BONUS: Email Enters the Chat Training (valued at $325, released 1/15/2022)


BONUS: $100 voucher to The Copy Bar shop


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)


BONUS: Access to the resource vault & 5 years of past call recordings (valued at $2,000)

Savings of at least $100

Total Value: $9,733

12 payments of

$117

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template

(valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

Access to the resource vault & 5 years of past call recordings (valued at $2,000)


BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325, released 1/15/2022)


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)

All sensitive customer data is encrypted, safeguarded, and confidential through SSL.

NEED A HAND?


Drop us a line at support@ashlynwrites.com—friendly support with a southern accent coming right up.


Or, lemme save you an email: simply check out the FAQ below.

Plus, a portion of sales go toward Children’s Hope, an orphanage in Jacmel, Haiti my family & home church in Alabama got connected with after the earthquake of 2010.


Based on James 1:27, Children's Hope provides foster care, adoption, and orphan support. Clearly language is my paintbrush of choice: I adore the French language, and getting to converse about my Savior Jesus, ask about favorite sports, and sing songs with French Creole-speaking kids is one of my favorite memories.

Thank you for helping me serve in this way!

Take it from my messages...

And the total value of all that?

TOTAL VALUE OF ALL THAT? $9,961.


But I know that price—OR heck, a single $1,000+ price-tagged service from a copywriter that knows what he or she's doing—may not be in the cards.


I also know you're fighting for your creative dreams

in an economy like none of us have seen before.


So I've packed MORE in than ever with this refresh,

revamped the coaching portion membership,

and pulled the public payment plan down

lower than ever before for this much stuff.


AND BECAUSE I HATE BUYING JEANS ONLINE WHEN I CAN’T TRY THEM ON BEFORE

You Have My 100% Satisfaction Guarantee

with the AW Test-Drive Promise

You Have My 100% Satisfaction Guarantee with the AW Test-Drive Promise

I don’t want you to have buyers remorse—that’s the worst. I won’t make you foot the bill unless Copywriting for Creatives is really the missing link between you & marketing prowess.

That’s why I’m giving you a FULL 14 days to get started before making a final commitment. If you reach out within 14 days to show me that you applied the first 2 modules (you have to show me the proof!), then I'm happy to return the investment!

BUT ... we require you to turn in some completed CfC homework, at least modules 1-2. CfC is for go-getters ready to get after this small business thing—I can't get you results if you don't take action. So, I will be strict on this last point: you do have to do the work and put the strategies in action in order to be eligible for a refund.

But there's SO MUCH transformation waiting for you on the other side of this program, and because my main goal is your success, I'm not afraid to hold you accountable. You can't outsource your pushups, right? :)

Click here to read the full terms & conditions.

Is CfC right for me?

HERE'S A SAMPLING OF THE 1,938+ STUDENTS INSIDE THE PROGRAM

  • Wedding planners

  • Stationers

  • Calligraphers

  • Photographers

  • Real estate agents & realtors

  • Website & brand designers (developers, too)

  • Graphic designers

  • Conference organizers

  • Gift box & subscription-based businesses

  • Photo editors

  • Course creators

  • Copyeditors

  • Marketing strategists

  • Bloggers

  • Non-profits & ministries

  • Illustrators, graphic artists, & fine artists

  • Food stylists

  • Event stylists

  • Venue owners

  • Wedding dress, clothing, & lingerie designers

  • Content marketers

  • Makeup artists & hair stylists

  • Virtual assistants

  • Consultants, coaches, & counselors

  • Videographers

  • Speech-language pathologists

  • Business coaches

  • Education specialists & teachers

  • Fitness & wellness instructors

  • Florist & floral designers

Michelle Perry

FOUNDER OF DESIGNED TO THRIVE CREATIVE

"IF YOU AS A CREATIVE ENTREPRENEUR COULD ONLY TAKE ONE COURSE IN THE LIFE OF YOUR BUSINESS, THIS IS THE ONE."

I literally go through the entire blueprint and curriculum every time I am creating a new product or service and at least 2x a year to keep my general copy on point. My social media accounts grew in engagement and in following… not just because of the words, but the specificity and strategy. Niche, Niche baby. It literally reframed the way I thought about my business and my role in it.


I just launched my first 3-Day Dream-to-Done™ Brand Intensive with a local client and at the end she told me I helper her in ways no one else had. She actually paraphrased my onlyness statement back to me without knowing it. I guarantee it would have never of happened if I hadn’t crafted one in CfC. Because I know my own business better I can help more clients get confident and equipped in theirs.

Paige Brunton

SQUARESPACE EXPERT & DESIGNER

"CFC HELPED MY COPY ACROSS ALL PARTS OF MY BUSINESS."

"I'm constantly receiving emails from other business owners saying how they love how my voice comes across so authentically on my site—and they wish they could do the same!


Also, I swear it takes me a quarter of the amount of time to write everything in my business ... blogs, emails, site pages, social media posts ... CfC helped my copy across all parts of my business."

Paige Brunton

SQUARESPACE EXPERT & DESIGNER

Anna Koppelaar

OWNER AT SPUNKY SAPPHIRE EVENTS

"I'VE GOTTEN MORE ORGANIC INQUIRIES THAN EVER BEFORE—FROM THE RIGHT PEOPLE."

"I KNEW I had to write like myself, but had no idea how to get there ... and I was afraid of spending money and not seeing a return.


Welp, since launching the new copy, I've gotten more organic inquiries than ever before AND feel like I'm reaching the right people (no more "red flag" clients—yay!). I love having my notes to flip back through and having the course for life. The group coaching bonus was AMAZING."

Ashley Hilst

EDITOR & BOOK COACH

AT INK & GRACE EDITING

"I DIDN'T JUST LEARN HOW TO WRITE COMPELLING COPY (WHICH I TOTALLY DID), I FOUND A NEW FOCUS FOR MY BUSINESS, FOUND MY NICHE, AND STOPPED TRYING TO CATCH ANY CLIENT."

I was completely and utterly blown away. I got my first client from the CfC community and it has grown steadily since then. After launching my new website with brand spankin' new copy, I gained three new clients, grew my email list from zero to 49 (small I know, but still something!) and most importantly I gained confidence in my business and my website. I started taking my business seriously and believing I could do it—and I got so excited about my business because I was suddenly doing EXACTLY what I loved, not just doing something in the ball park of what I liked. My business has continued to grow: this month I was completely booked with clients for the full month!"


Ashley Hilst

EDITOR & BOOK COACH AT INK & GRACE EDITING

Ashley De Filippis

FOUNDER OF HOLOGRAM BRANDING

"THE BRAND VOICE STYLE

GUIDE LITERALLY WAS A

GAME-CHANGER."

It makes it SO much easier to create copy that sounds like ME because I'm able to stay consistent!


I finally have a PROCESS to copywriting that doesn't make me wanna barf, ha. Creating copy is soooo much easier and I've been able to find my brand voice in a way that feels totally true to me—I've revamped my sales pages and created a welcome email sequence that makes me proud."

Kari Roberts

MAKEUP ARTIST

"I've even seen more engagement with my newsletter and social media posts since implementing my new copywriting skills!"

I'd tried to soak up as much free content from Ashlyn as I possibly could for about a year, but it still wasn't helping me deliver my OVERALL message.


In a nutshell, Ashlyn's helped me become more me, but in a professional, command-respect-as-a-business-woman kind of way. Going through the exercises, I was so shocked that she was actually helping me find my voice in the right manner.

Kari Roberts

MAKEUP ARTIST

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Those who

ignore AI

 Those who figure out

how to dance with it

those who

ignore AI

 those who figure out

how to dance with it

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Vanessa Shepard

BRAND STRATEGIST AT SHE'S GOT VISION

"I GAINED 6 NEW CLIENTS, INCLUDING 2 ESTABLISHED BUSINESSES I NOW SUBCONTRACT FOR AS AN 'IN-HOUSE' EXPERT."

"I knew I was solid in my expertise, but I just didn't know how to share all that with the rest of the world!


Since CFC, I pivoted my entire business to niche down and rebrand to feel WAY more like me and the dreamies I wanted to reach. I regained the confidence I lost, and reignited my love of writing and research to churn out 20 new blog posts and a list of over 100 more blog post ideas. I gained 6 new clients, including two established businesses that I wound up subcontracting for as an 'in-house' expert, providing me with some stable recurring income while I worked on the rest of my business.

Kelby Cano

WEDDING & SENIOR PHOTOGRAPHER

"Ashlyn knows what she's doing, and how to help creatives best understand themselves, and how to write like they've always wanted to."

"I dreaded copywriting and I felt really insecure about my writing. It didn't feel good enough.


Now, I feel so much more confident in writing and my writing speed and ideas improved. I've had a lot of complete strangers say that they understand what I do and they feel like they know me because of my writing!"

Kelby Cano

WEDDING & SENIOR PHOTOGRAPHER

Leah Wechscler

CONTENT STRATEGIST

AT CREATIVE SHE WROTE

"My offerings and website seem to stand out."

"Writing website copy was the LAST thing I wanted to do! I was uncertain how to fit multiple offerings together, and was starting to doubt myself and my skills. I needed a mix of practical advice and kind-hearted words to help me through!


And now? I've received emails from strangers commenting on how clear my copy is, saying that it seems filled with personality.

Chelsea Q. White

PHOTOGRAPHER & BLOGGER

"I LAUNCHED A BRAND SPANKING NEW BEAUTIFUL WEBSITE THAT'S GAINED ME MORE LEADS & HIGHER-PAYING CLIENTS."

"I knew I was a good writer, but I had NO IDEA how to apply that to my wedding photography business. I knew my business was missing something but I couldn't figure out what it was, until I found Ashlyn.


Now, I launched a brand spanking new BEAUTIFUL website that has gained me more leads and more clients. I get so many compliments on my copywriting and blog posts all.the.time. I've booked higher paying brides and have had them tell me they choose me because they felt SO taken care of and educated throughout the consult process. I've launched a newsletter and while she's growing slow, I'm getting a lot of good feedback and clicks-through on my CTAs. I feel like I have a game plan now, and I could implement what Ashlyn taught if my business takes on a new direction or if I decide to do something different altogether! I loved learning theories and concepts behind copy and WHY IT WORKS. I've implemented goal-setting, calendars, duty days and so much more because of Ashlyn!"

Chelsea Q. White

PHOTOGRAPHER & BLOGGER

Laura Joesph

OWNER & LETTERPRESS STATIONER

AT PAPER & HONEY

"I DON'T TAKE A LOT OF COURSES, BUT AM SO GLAD I TOOK THE LEAP WITH THIS ONE!"

I couldn't explain what I did for a living: I knew the purpose of my business, but could never quite put it into words. I knew I needed to rewrite all my website copy before my website redesign, but was too much of a control-freak to just hand that over to another person, but also didn't feel equipped to do it myself.


Ashlyn helped me finally figure how to explain what I do clearly & quickly, and how to infuse that mission and MY voice throughout every aspect of my business.


I'm as frugal as they come, so spending much money on a not-so-tangible thing like education is always hard for me, but I am SO glad I took the leap with this one!

Breanna Dozier

OWNER & COACH AT BRIGHTLY & CO.

"YOUR LIVE CALLS AND Q&A TIMES WERE SERIOUSLY AMAZING."

"Ashlyn, you give so much away and explain things in such a way that they actually make sense. I felt like a terrible writer. I would stare at the blinking cursor—I didn't understand how to be persuasive, and I especially didn't know what order to put things in.


I've transitioned my business, launched a mastermind, and already filled two spots. I cultivated my tone of voice more than ever. My corporate talk is officially gone!


My confidence has grown so much just by going through this course."

Breanna Dozier

OWNER & COACH AT BRIGHTLY & CO.

Frequently asked questions

WHAT OTHER CFC STUDENTS

HAVE WONDERED

Bring it on—below, you'll find a list of the most common questions I get about copywriting for creatives. Want a bit more support? Shoot us an email at support@ashlynwrites.com, and Rachel, McKenzie, or another member of my team will get back with you. We're also here via chat (bottom right corner) if that works best to assist you!

Bring it on—below, you'll find a list of the most common questions i get about copywriting for creatives. Want a bit more support? Shoot us an email at support@ashlynwrites.com, and Rachel, McKenzie, or another member of my team will get back with you. We're also here via chat (bottom right corner) if that works best to assist you!

What's the return policy?

I'm constantly asked questions about copywriting and how people can go about figuring it out, and I want to answer as many as I can with my free content. I LOVE free stuff. Sephora, are you listening?

Other people teach loads of free stuff, too.

So yeah. Why pay, right? Because people that pay pay attention. Studies show that for about every dollar you pay for something, it feels like about roughly $10 of motivation. That's why we hate to waste stuff. We feel like we've failed.

If something costs you nada, you'll likely invest the same amount of time in it.

My best advice is always to gamify how much you have to make to make back your investment. Is it one client project? An extra shop sale each month until February? Figure out what that looks like, and put your mind to it.

For me, the transformation happens in the transaction.

When I pay for things, a funny thing happens: I actually do them.

It sounds like a lot of work. Do I have time for this?

CfC is self-paced—you can start now, start in 3 months, and go at your flow. I harp on the “30/60/90 day plans" so much because that's how long the content takes if you put in a couple of hours a week. So, you tell me: do you have the time to not do this? If you’re a-ok researching podcasts, webinars, freebies, and blogs with copywriting formulas and psychology as you piece together your message, then go for it.


But, if you could make more money spending your time elsewhere, then I’d consider taking the plunge. Most lessons are under 12 minutes long, and include a smidge of homework: but at the end of the day, you’ve got lifetime access.


We recommend setting aside about 1 hour a week for 8 weeks—or 2 hours if you want to join all the calls live. Don’t have time for that? Just plan to dig into the group, where my team and I pop in each week.

Can I sign up anytime?

To serve my students as best I can, enrollment during live launches currently only opens twice a year.

I DO eventually have plans to evergreen this product, enabling us to get it into the hands of people that need it stat (I don't believe they should have to wait for some arbitrary launch time period), but I don't have it up like that right now.

How long do I get access?

How does lifetime sound? :) Once you're enrolled, you can jump into the video lessons right away—grab that cup of coffee, kick up your feet, and feel free to binge watch! Learn at your own pace and re-watch the lessons as many times as needed. I wanted to make this course available for your best convenience, so there is no set schedule ... you’re the boss!

If I choose the payment plan, do I get access to all of it or just a portion?

You get access to everything the moment you sign up (regardless of which plan you choose!) It’s all waiting and ready for you. The material is entirely go-at-your-own-pace, so whether you want to push through and knock it out or take your time module by module, it’s ready for you (and there forever!)

Srsly—i hate writing. I can’t really do this!

Well … remember at family Christmas when it got awkward explaining what you do to people? We can’t have that anymore: your chief executive talker of your business, and if you can’t tell me what you do … who will? You can do this--and you’ve also gotta do this. There’s no time for lifelines, and it’s your job to be the best spokesperson around for your biz. I promise: I’d love to show you how to do this. Got more money than time these days? I’m happy to chat with ya about my packages. Do you have more time than money? CFC is for you -- whatchu waitin’ for?

I'm a [insert niche]. Is this for me?

Sure, it’d be awesome if you could see into the future and know if it is. But since we can’t, maybe this will help.

Click here, and you’ll zoom straight to the CfC stories. With hundreds of alum and more than 600 students inside, the chances are high-ish that someone with a business SIMILAR to yours is inside—catch the testimonials to see what you can expect for your business.

CFC was crafted with creative industry service AND product providing entrepreneurs in mind, and we’ve graduated: Website designers. Wedding planners. Conference organizers. Digital product creators. Graphic designers. Brick-and-mortar shop owners. Stationery designers. Photographers. Calligraphers. Creative lawyers. Artists. Event planners. Realtors. Brand strategists. And more.

If you consider yourself a creative entrepreneur, this was built for you.

Don't see your specific niche on the list? Reach out, and I'll let you know if we've had someone like you—or if I think it's a fit!

Is this for beginner or experienced biz owners? How do i know if it's a fit?

Here are three types of business owners we’ve had join CfC:

+ Dreamers who haven’t left their full-time corporate job (or stay at home moms), who want to start things out on the right foot in a safe space.

+ Experienced creatives who are feeling a bit burned out not hitting sales goals, or like they’re is missing something that could make their business stronger

+ Creative small business owners who have been trucking along for a while—but have suddenly realized times have changed, and it’s time to step up & differentiate yourself from the masses

I've had complete newbies as well as entrepreneurs with 10+ years of business experience singing praises about the content of this course. Wherever you are in your message-sharing journey, you'll walk away with an efficient process and toolkit for your business.

I would recommend you come in with a basic working knowledge of what you sell and who you serve. :)

Wondering if you're a fit? Reach out, and I'll let you know if we've had someone like you—or if I think it's good for where you are in business!

I kinda don’t finish courses.

What makes this different

Well, first of all, you’re “my people.” The LAST thing I wanted to do was make “just another course.” And TBH, I’ve been told this DOESN’T feel like a course, and that the access to me, my team, and community is more along the lines of group mentorship.

The LAST thing I want is to be a source of stress for ya. Follow your nose when it comes to investing, friend! I’ve recorded entire YouTube scripts about spending $$ as a creative.

But, I know beyond a shadow of a doubt that copywriting is the strongest sales lever you can implement in your biz: writing in a clear, engaging way isn’t exactly something you can afford to wait on. Your website is your 24/7/365 virtual salesperson. Like it or not, the sun sets each night, and you gotta get some Zzz’s at some point. Your website’s up at all hours making a statement about you. That about page? It’s making ‘em grow their crush on you … or not. Your services page? It’s making them check their bank account to prep for paying you … or not.

Most of my clients that pay me $10K+ to write their launches? Guess what they DIY a lot of … ? Their own copy.

This is one business skill you’re gonna have to learn at some point.

But, you may also want to read this:

"I'm frugal as they come, so spending much money on a not-so-tangible thing like education has always been hard for me.... but with Ashlyn's help, I got tangible things: I launched my new website + messaging, hired a VA, cleaned out my email list, got crystal clear on what I offered, and feel like my audience now gets my vision more than ever before." - Laura Huston, Paper & Honey

I’m kinda on a course-buying moratorium

CfC is self-paced—you can start now, start in 3 months, and go at your flow. I harp on the “30/60/90 day plans" so much because that's how long the content takes if you put in a couple of hours a week. You tell me: do you have the time to not do this? If you’re a-ok researching podcasts, webinars, freebies, and blogs with copywriting formulas and psychology as you piece together your message, then go for it.

But, IF you could make more money spending that time elsewhere, then I’d consider taking the plunge.

Most lessons are under 12 minutes long, and include a smidge of homework: but at the end of the day, you’ve got lifetime access.

We recommend setting aside about 1 hour a week for 8 weeks—or 2 hours if you want to join all the calls live. Don’t have time for that? Just plan to dig into the group, where my team and I pop in each week! Even better? With lifetime access, you not only get access to the curriculum, but a standing invitation to all office hours calls for the lifetime of the program.

Online learning requires self-discipline … oh, kinda like school in general, right? But here’s the thing: I see myself as your accountability buddy in this to hold you to this commitment you’ve made: I’ll be in your inbox, and you’ll have your 24/7 pep rally page, too.

see how we stack up

CFC Comparison Guide

01

life with

CfC

02

life without

CfC

01

02

life with

different from

CfC

CfC

COMPARISON CHART STATEMENT NUMBER ONE

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COMPARISON CHART STATEMENT NUMBER TWO

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COMPARISON CHART STATEMENT NUMBER THREE

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Your Paragraph text goes Lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim ab voluptate id quam harum ducimus cupiditate similique quisquam et deserunt, recusandae. here

So, why...

?

Because the lightbulb’s (likely) gone off—

The self-promotion engine of small business fires on the fuel of WORDS.

Times have changed: To take your business & creative dreams seriously, you have to differentiate yourself from the masses. Your clear writing & communication about why you create WHAT you create is KEY to marketing yourself … and making a living.


You realize to do that, you gotta up your creative copy game to the varsity level.


Writing is part of an artist, creative, maker, coach, consultant, designer, photographer, and entrepreneur’s JOB description in the 21st century.

So, why...

Because the lightbulb’s (likely) gone off—

The self-promotion engine of small business

fires on the fuel of WORDS.

Times have changed: To take your business & creative dreams seriously, you have to differentiate yourself from the masses. Your clear writing & communication about why you create WHAT you create is KEY to marketing yourself … and making a living.


You realize to do that, you gotta up your creative copy game to the varsity level.


Writing is part of an artist, creative, maker, coach, consultant, designer, photographer, and entrepreneur’s JOB description in the 21st century.

And if there's one task you do daily as a small business owner (and hoo boy, it's going nowhere fast), it's writing & communicating.

Because you've done the ideal client avatar exercise thing before.

(I know you have.)

But in this day and age, we need to take your copy 10x levels deeper than that. And EVEN if you've experienced that ✨magical space before when your writing flowed ...

  • it's likely not an on-demand, repeatable system and


  • without the psychological backing speaking to the 4 primary buying styles, we're leaving $ on the table

EVERYONE tells you to connect with your ideal customer/client.

To write like you're speaking directly to them.

But no one ACTUALLY guides you through how ​​​​​​​to do that.

Unfortunately, until you can put things into words on your own, other solutions are just band-aids.

Which begs the question ...

Isn’t it time to...

be your own best spokesperson?

Isn’t it time to...

be your own best spokesperson?

If you've made it this far …

... and with a 14-day test-drive to give this a whirl

to see if the system works for your business or not …


... wouldn't you rather see if you could quit thinking about "sales"

with these emoji faces on: 😱😳🤯😥😩 ... ?


It's time to own the belief that your art, craft, or profession

is a solution to someone else’s life.


And know money is an exchange for that solution.

That's not tacky, that's being HONEST.

This is your invitation to partner with me as your mentor, and say hello to the sweet freedom of sustainable marketing due to a story that sells.

Write something exquisite & compelling for the buy-and-sell culture.

Then go back to doing your craft.

Total Value: $10,058

6 payments of

$197

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template

(valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

Access to the resource vault & 5 years of past call recordings (valued at $2,000)


BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325)


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)


BONUS: Email Enters the Chat Training (valued at $225)


BONUS: $100 voucher to The Copy Bar shop

Total Value: $10,304

1-time payment of

$997

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template

(valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

Access to the resource vault & 5 years of past call recordings (valued at $2,000)


BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325)


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)


BONUS: Email Enters the Chat Training (valued at $225)


BONUS: $100 voucher to The Copy Bar shop


BONUS: Industry Index Copy Swipes (Swipe File) (valued at $197)


BONUS: 32 Product Description Templates (valued at $49)

Savings of at least $165

Total Value: $10,304

1-time payment of

$997

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template

(valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

Access to the resource vault & 5 years of past call recordings (valued at $2,000)


BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325)


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)


BONUS: Email Enters the Chat Training (valued at $225)


BONUS: $100 voucher to The Copy Bar shop


BONUS: Industry Index Copy Swipes (Swipe File) (valued at $197)


BONUS: 32 Product Description Templates (valued at $49)

Savings of at least $165

Total Value: $9,764

6 payments of

$177

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template (valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325, released 1/15/2022)


BONUS: Email Enters the Chat Training (valued at $325, released 1/15/2022)


BONUS: $100 voucher to The Copy Bar shop


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)


BONUS: Access to the resource vault & 5 years of past call recordings (valued at $2,000)

Savings of at least $100

Total Value: $9,733

12 payments of

$117

The Foundational Copywriting for Creatives™ curriculum, from finding your voice to measuring for conversion (valued at $1,997)


Brand Messaging Style Guide template

(valued at $197)


The Website Copy Template Suite:

  • Homepage Template (valued at $247)

  • About Page Template (valued at $247)

  • Services Page Template (valued at $297)

  • Sales Page Template (valued at $297)

  • Opt-In Landing Page (valued at $97)

  • Thank You Page (valued at $97)

  • Contact Page (valued at $47)

Access to the resource vault & 5 years of past call recordings (valued at $2,000)


BONUS: 6-months inside The Copy Bar Collective Membership (valued at $3,797)


BONUS: The SEO Training Workshop (valued at $325, released 1/15/2022)


BONUS: Make-It-Back STAT: The Copy & Conversion Calculator (valued at $49)


BONUS: CfC in a Snap Track Fast Track checklist PDF (valued at $39)

All sensitive customer data is encrypted, safeguarded, and confidential through SSL.

NEED A HAND?


Drop us a line at support@ashlynwrites.com—friendly support with a southern accent coming right up.


Or, lemme save you an email: simply check out the FAQ above

.

I’m so honored

to get to serve YOU!

I’m on a mission to get the good stories out in a world that needs that. I firmly believe you have something to share. Your message matters … as does being paid for what you do—because that's what enables you to keep putting it out there.

And I want to hold your hand

& show you how.

Can't wait to see you inside!

PROUDLY MADE IN THE U.S.A.

922 HIGHWAY 81 EAST, NO. 265, MCDONOUGH, GA 30252

© ASHLYN S. CARTER LLC, 2023 | LEGAL STUFF, TERMS, & PRIVACY POLICY